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Hair Salon Franchise Great Clips Announces Its Football Bowl Advertising Schedule.
Great Clips, Inc., the world’s leading
hair salon franchise, released the second tier of its National Media Strategy, which includes its college football bowl television schedule advertising the
hair salon business.
“Our first 15-second TV commercial airs December 29 in the Champs Sports Bowl and the schedule concludes with two spots running in the National Championship game on January 7,” said Rob Goggins, vice president of
franchise development for Great Clips. “This visibility will strengthen our position as North America’s largest single-brand
hair salon franchise.”
The image commercial will feature the voice of NASCAR favorite and Great Clips Racing team member Kasey Kahne announcing the Ultimate Man-Cave Makeover promotion. The lucky winner will receive a man-cave makeover worth $8,000 in creature comforts such as a big-screen TV, a recliner, lighting, carpeting, and other 21st century amenities.
“In addition to the National Championship, commercials will air in all four of the Bowl Championship Series games and in 10 other prestigious bowls,” added Goggins. “We project that the schedule will generate more than 110 million household impressions.”
AllBusiness.com, a wholly owned subsidiary of Dun & Bradstreet, recently announced its 2010 Franchise AllStar 300 listing and for the second year in a row Great Clips ranked as the top
hair salon franchise business opportunity.
“Our TV schedule and top rankings are good news for prospective
franchise owners,” said Goggins. “Typically franchisees invest in Great Clips in order to transition out of corporate America. The business model allows individuals to keep their day jobs while building their
salon businesses on the side. Successful franchisees usually come from the middle- and upper-level executive ranks of industry. They possess strong management, leadership, communications and people skills. And, they don’t cut hair. They are CEOs of their Great Clips, managing people and expanding their businesses.”
Becoming a successful Great Clips
hair salon franchise owner isn’t about being an expert in hair; it’s about being a strong leader.
About Great Clips:
Great Clips is North America’s largest hair-care brand with nearly 2,800 salons conveniently located in high-visibility strip malls in almost 140 markets. Great Clips consistently ranks among Entrepreneur magazine’s Franchise 500. Entrepreneur also ranks Great Clips as one of its “Fastest Growing” and one of “America’s Top Global Franchises” for 2009. Franchise Times magazine ranked Great Clips 90th in system-wide sales in its annual Top 200 listing of worldwide franchise chains.
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hair salon franchise, go to
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